The design solution features a rich typographic system, indexical photography, & balanced but diverse pacing. The grid system is versatile and flexible, providing opportunities for a plethora of layout options including full page or full spread copy and photography callouts, quote treatments, asymmetrical spreads and more.

Negative space is used to lead the eye through the book, creating an organic pacing that seamlessly leads the viewer from page to page.

The monochromatic color palette subverts well known gender stereotypes that associate women with weakness (pink) and men with strength (blue). I art directed, executed, and edited all photography within the book.

Lengthy footnotes provided a unique opportunity to create typographic texture, hierarchy, and variation throughout each page.