Pottery Barn Social
Paid & organic social ads
video editing
animation
storyboarding2022-2023
In a fast-paced, high-volume marketing team, I executed the design of paid & organic social across Instagram and Pinterest.
I translated strategic direction into compelling visual storytelling that was aligned with campaign objectives, evolving style guides, and real-time feedback.
I assisted in the development of fluid social templates in Figma, which improved team-wide consistency, significantly streamlining workflows and empowering the broader team to execute aligned content more efficiently.
I collaborated closely with copywriters and brand stakeholders to maintain messaging consistency across channels, and kept internal teams informed on asset status through clear and proactive communication.
Wedding Registry
2023 PAID SOCIAL AD CAMPAIGN
I tailored all creative to platform, audience segment, and business goals—increasing engagement and driving product demand.
Wedding Registry
2022 PAID SOCIAL AD CAMPAIGN
Site Experience (designed by web team)
Monique Lhuillier x Pottery Barn
2022 PAID SOCIAL AD CAMPAIGNHeirloom Dinnerware Launch
2023 PAID SOCIAL AD CAMPAIGN
Holiday, Seasonal
2022 PAID SOCIAL AD CAMPAIGN