Pottery Barn Social
Paid & organic social ads
video editing
animation
storyboarding2022-2023
I assisted in the development of fluid social templates in Figma, which improved team-wide consistency, significantly streamlining workflows and empowering the broader team to execute aligned content more efficiently.
I collaborated closely with copywriters and brand stakeholders to maintain messaging consistency across channels, and kept internal teams informed on asset status through clear and proactive communication.
In a fast-paced, high-volume marketing team, I executed the design of paid & organic social across Instagram and Pinterest.
I translated strategic direction into compelling visual storytelling that was aligned with campaign objectives, evolving style guides, and real-time feedback.
2023 PAID SOCIAL AD CAMPAIGNWedding Registry
I tailored all creative to platform, audience segment, and business goals—increasing engagement and driving product demand.
2022 PAID SOCIAL AD CAMPAIGNWedding Registry
2022 PAID SOCIAL AD CAMPAIGNMonique Lhuillier x Pottery Barn
Site Experience (designed by web team)
Heirloom Dinnerware Launch
2023 PAID SOCIAL AD CAMPAIGN2022 PAID SOCIAL AD CAMPAIGNHoliday, Seasonal
